📊 How to Analyze YouTube Audience Retention in Excel (No Code!)

Want to dive into YouTube retention metrics without writing code? With the CData Excel Add-In for YouTube Analytics, you can connect directly to your YouTube channel and analyze key engagement

KPIs like:

🎯 audienceWatchRatio
📉 relativeRetentionPerformance
⏱️ elapsedVideoTimeRatio
.

..all inside Microsoft Excel.

✅ Why this matters:

• No scripts or API knowledge needed

• Pull data directly from YouTube Analytics

• Build real-time dashboards & visuals

• Filter by audience type, device, and more

🛠️ Steps:

1. Connect your YouTube account via OAuth

2. Select the AudienceRetention view

3. Filter by video ID and date range

4. Visualize drop-offs and retention patterns in Excel

📖 Walkthrough Guide → How to Analyze YouTube Audience Retention

🔗 Free Trial → Download the Add-In

Let us know what insights you uncover — or if you need help getting started!